The title of “designer” is becoming increasingly esteemed and sought-after in a variety of industries, but what is unique about the rise and increased popularity of this position is that it has evolved without a defined path of how to get started. There is no clear definition of exactly who falls into this role, or a rulebook outlining how to succeed. Its an ever evolving, complicated label which no longer solely ascribes an individual who spends her time crafting graphics or dreaming up product ideas for brands.
The role of a designer has now stretched itself deeper into positions like those concerning user experience and development. It has begun to touch unexpected industries and reach into varying company sizes. Gone are the days of “designer” being a trendy title for those who focus on aesthetics and branding.